VIDEODESIGN BLOG

Video marketing news & blog.

Three editorial team members sort layout cards on a desk, a video edit runs on the laptop, camera and coffee mug beside them
Woman on a monitor framing a shot with her hands, ringed by icons for subtitles, AI, languages, TV and mobile.

Video Marketing Trends for 2026: The Developments That Matter

Video Marketing Trends for 2026: AI, short-form content, silent videos, and authentic storytelling with a focus on the Swiss market.

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Generative Art: Creating Images with Artificial Intelligence

Generative Art » Learn how you can benefit from artificial intelligence in content creation✓ » Read in and find out now!

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Video Marketing: The Ultimate Guide

Everything you need to know about video marketing in one guide: definition, video formats, platforms, examples and strategies for successful video content.

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7 best practices for successful video marketing on LinkedIn

Videos are enjoying increasing popularity for successful marketing strategies. The reason? We all prefer a moving and exciting story, best presented with

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Pale grey wordmark reading “Werkstatt” on a transparent background

Animation for non-profit organization (NPO & NGO)

With our animation for 600kids.org we would like to draw attention to an NGO project that we strongly support. 600kids.org supports children in Myanmar

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An illustrator holds a hand-drawn storyboard while a colleague shows the animation with its motion path on a laptop

Company relaunch with corporate video animation

Our partner agency from Central Switzerland, Ofner & Partner, has just carried out a graphic relaunch. In close cooperation, we created a distinctive video

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Illustrated coworking office: a team with laptops at a table and a woman presenting charts on a flip chart.

D4 Lucerne: Into the new world of work

Peter is fed up with working from home. In the D4 Business Village Lucerne, he can immerse himself in the new form of coworking. He is very happy about the

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Blue line illustration of people voting at a ballot box on a lakeside promenade by a historic theatre.

Voting videos: Democracy explained clearly

Explanatory videos for elections and votes: From voting instructions to substantive proposals. Politically neutral, CI-compliant and with sign language.

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Elderly couple waving between a map of Switzerland and a temple with state, occupational and private pension pillars

Energy pension fund: old-age provision simply explained

How is it that the most important issues are often the most complicated and – let’s be honest – also the driest? Retirement provision affects everyone, and

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